Welcome to the new Hootsuite product newsletter!

Hootsuite

Discover the latest Hootsuite product releases and features—and get a sneak peek at what's coming soon.

Accessibility improvements, easier content curation, app updates, and more: Here's what's new in Hootsuite this month.

Publish accessible content with alt text

Alternative text, or "alt text," describes images for people who are unable to see them, and the ability to add it is a key requirement for making your content accessible. You can now add alt text captions when publishing images from Hootsuite to Facebook, LinkedIn, and Twitter.

Get started with alt text today and ensure your posts can be read and understood by your entire audience.

Hootsuite Platform Training and Certification course updates

To keep your social media skills as sharp as possible, we've added new videos to our Hootsuite platform training:

  • Using Cloud Apps in Hootsuite
  • Automatic Video Optimization in Hootsuite
  • Connecting Hootsuite and Instagram

Adobe Stock app updates

Use assets you've licensed in Adobe Stock right in Hootsuite. Attach assets from the media library, search for and license additional assets, and make sharing your stock assets far simpler and more streamlined.

With this update, we've refreshed the look and feel of the Adobe Stock app and made it easier to sort and filter search results by criteria like type, price, orientation, and color.

Adobe Experience Manager (AEM) app updates

Extend the value of your creative content and maintain consistency across your channels by connecting Hootsuite with your AEM asset library. Easily find and attach approved assets to your posts to be shared across your social channels.

With this update, we've improved the home screen layout and asset library information. Plus, you can now search assets by keyword, filename, and tags, and access images easier with asset caching.

Dropbox app updates

Create eye-catching social content in less time by adding images from your Dropbox account to any post in Hootsuite. With this update, you can now access images from Composer, streams, and the Publisher view.

Plus, to make it easier to collaborate across your teams, we've updated the Dropbox app to provide access to all of your business, team, and shared drives.

Advance your social advertising skills

We've added six brand-new videos to the Advanced Social Advertising course in Hootsuite Academy. Learn the latest on campaign benchmarks and how to stay ROI positive when advertising on Facebook, Instagram, Twitter, and LinkedIn.

Coming Soon

Keep an eye on your inbox for news about the following features that we're currently hard at work on.

  • Saved replies in Inbox (released early!): Create a selection of saved replies in Inbox to spare your teams the hassle of copying and pasting common responses—and ensure consistency when messaging customers.

  • New feature announcements: Discover new features as they're added with announcements that appear right in the Hootsuite platform.

Stay tuned to our What's New page for up-to-date information on everything Hootsuite.

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