New to Hootsuite! Publishing and follower analytics

Hootsuite

Discover the latest Hootsuite product releases and features—and get a sneak peek at what's coming soon.

Everything that's new in one video

Two exciting new releases in Hootsuite Analytics will help you understand when your followers are active—and find the most effective times to post to them. We've also added a helpful guide to the Composer and some great new apps.

Plus, we're welcoming a new addition to the Hootsuite family! Intrigued? Hit play or keep scrolling to see how we're transforming the future of social customer care.

Know the best time to publish

Take the guesswork out of when to post with actionable insights that don't require any heavy data crunching.

With Hootsuite Analytics, you can easily optimize your audience data to post at the times when you'll reach the most customers—helping you get the results you want, faster.

(Available to Team Plan and up)

Online follower heatmap

This new metric in your Hootsuite Analytics Reports shows a heatmap by hour and day of when your Facebook or Instagram followers are online.

Want to try it out? Just add it as a new metric to any of your existing analytics reports.

(Available with Professional Plan and up)

New app! Instagram grids made simple

Looking for a fresh new way to share images with your personal profile followers on Instagram, directly from Hootsuite?

With the Instagram Grid app, you can create a grid of up to nine images, publish posts with images to Instagram right from a Hootsuite stream, or schedule them for a later date.

Take our short survey and be entered to win a $30 gift card!

We'd love to learn more about how you source, schedule and post content to your favourite social networks. Your feedback is important in helping us improve publishing efficiency and capabilities in Hootsuite. Please take a few minutes to complete a quick survey. Once submitted, to thank you for your time, you will be entered in a draw for a chance to win one of four US$30 gift cards*

Your privacy is important to us. All responses are kept confidential. This survey will be conducted using SurveyMonkey (see here for their Privacy Notice). Please review Hootsuite's Privacy Policy or contact us at privacy@hootsuite.com if you have any questions.
*Contest expires 5 pm PST, April 26, 2021. Full contest terms and conditions

The future of digital customer engagement is here


And we're bringing it to life with the newest member of the Hootsuite family, Sparkcentral!

Social and messaging platforms have increasingly become where people go to engage with brands. With Sparkcentral by Hootsuite, you can now easily connect and engage at scale to elevate your customer care.

Using an automated message distribution platform, complete with virtual agent functionality, Sparkcentral by Hootsuite makes customer care workflows highly efficient. This enables better channel alignment, and supports customer-centric collaboration across marketing, customer service, and other departments.

Top use cases and benefits include:
  • Connect to CRM platforms for omnichannel case management
  • Access cross-channel conversation history to maximize understanding of each customer's engagement
  • Decrease time to resolution by automating case routing and resolution via virtual agents and chatbots 
  • Improve team efficiency with workflows for high volumes and collision control
  • Tailor reporting with powerful real-time dashboards, reports, exports and insights

Begin your journey to the future of digital customer engagement with Sparkcentral by Hootsuite.

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